Sunday 14 June 2009

This is your life (minus the assholes)

No, what you need is a good extinction consultant. Bye bye, asshole.Clearly the explosion in social networking is having far-reaching effects. Ordinary people (that's us) are discovering that the scribbly, chaotic mess which serves them for thoughts and ideas are genuinely interesting, in fact other people are actually willing to read them and even follow us in the hope that we'll make more.

So what happens when ordinary people start to credit their own opinions and ideas? Well, lots of things. But here's an idea for you: in a world where we have access to a vast audience who take what we say seriously, what happens when organisations or people treat us badly? Well, we tell people about it. And maybe they tell other people.

Obviously we can't lie about how we were treated. That's libel (or slander) and is illegal, for good reasons. But if we're telling the truth... what happens? Most of us know a business sociopath or two, maybe a middle manager at work or a telephone company. And most of us know that they continue to be employed and continue to dish out totally unacceptable behaviour precisely because until now, we had no way of letting other people know what these lunatics were doing. So there were little in the way consequences to their behaviour, and on they went with it.

Well, now there is a way we can let people know. Welcome to the age of treating each other fairly.

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